We can’t wait to get started with the StartupEmpire conference on November 13 in Toronto, so we thought we’d pass the time by talking to a Canadian startup entrepreneur who has managed to grow his business from a two-man shop to 27 employees – and counting.

Mike McDerment, the CEO of Toronto-based FreshBooks, has agreed to talk about some of the things he learned as an entrepreneur since starting his online invoicing and time-tracking service that has so far attracted more than 500,000 users in 100 countries.

In part 1 of this 5 part video series, Mike talks about blogs and marketing. His take:

Do you agree or disagree with Mike? Watch the video and discuss with him and other entrepreneurs at the StartupEmpire conference.


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